Hi, I'm Danni. I'm a brand and product designer with 15 years of experience helping teams bring new ideas to market. Much of that time has been spent alongside early-stage founders, where clarity and speed aren't optional. That experience shaped how I work today.
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Visual Portfolio
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How I work
People First
My background in service design and psychology means I start with how people actually think and behave, then design the system around them.
Enduring Craft
I have a quiet, editorial eye for typography and visual language, and I care about details that make work feel finished.
Fast, Collaborative, & Focused
Design sprints and agency partnerships taught me to ramp up quickly, work across teams, and get from question to tested idea in days, not months.
Founder Mindset
Years alongside early-stage teams taught me to think like an owner: prioritize what matters, stay comfortable with ambiguity, and keep the business goal in view.
experience
Full Stack
- Skills: Discovery, Stakeholder interviews, Workshop facilitation, User journeys, Wireframing, High-fidelity UI, Prototyping, Design systems, Design handoff
- Tools: Figma, FigJam
Product
- Skills: Design sprints, Product thinking, Information architecture, Usability testing, Interaction design, Responsive design
- Tools: Figma prototyping, Claude
Brand
- Skills: Visual identity, Creative direction, Brand storytelling, Typography, Web design, Print, Social content, Presentation design
- Tools: Adobe Illustrator, InDesign, Webflow, Figma, Google, Microsoft PPT
experience
Design Manager
Alloy Partners ↗
May 2021 - April 2026
Remote
- Contributed to 20+ sprint weeks. Designed and refined prototypes for 40+ new venture concepts, helping teams test ideas quickly and learn what was worth building.
- Introduced a design playbook that embedded designers from early discovery through sprint week, adopted across rotating project teams for sharper insights and stronger product screens.
- Made new ideas easy to understand. Simplified complex early-stage concepts into clear, compelling stories that helped teams and stakeholders see the vision.
- Facilitated big-idea sessions. Led internal teams and external partners through brainstorming workshops for both brand and product, keeping the conversation focused and the ideas moving.
Founder + Designer
Yeah Toast Studio ↗
December 2025 - Present
Remote
- Prototyped two product concepts in three days. Partnered with a team during a sprint to design and test both, moving from idea to user feedback fast.
- Shaped stories that persuade. Designed presentations that help teams pitch ideas, win buy-in, and make their case clearly.
- Designed brands across every touchpoint. Created websites, print pieces, and social content that work together as one system.
- Set the visual direction. Defined the look and feel for the event, giving the team a clear, cohesive identity to build from.
- Designed and built the website. Took the site from concept to launch as the event's front door for attendees and speakers.
- Led a volunteer design team. Guided designers creating social media graphics, keeping the work consistent, on-brand, and on schedule.
Creative Director
Indy Design Week ↗
April 2019 - May 2022
Indianapolis base, Volunteer, Non-Profit